TikTok for authors. Is it a smart strategy for me? How authors promote books on TikTok.

How to get the right feed into your TikTok account to bypass the trash. Do I need to be on the platform a lot to get decent traction? What it takes to make it really worthwhile.

Remember, TikTok is working for some authors at the moment. But don’t neglect the long-term plan of building your newsletter list and other mediums you can control, like selling on your website. We don’t know when social media will switch things as Facebook did. TikTok wants to make money from advertising, so organic traction may not work in a year or two. But go for it and get the most out of it while you can, while it is free!

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