The 2021 Checklist for iGaming International SEO | Translation Royale

Let us dispel the myths around iGaming international SEO as we go on an international journey of the SEO variety (and no, you don’t need your passport).

First stop: the truth about hreflangs and how to best optimize your international SEO strategy. Get your HTML hat ready.

ccTLDs – are they right for your iGaming business? How about subdirectories? Subdomains anyone? We have everything you need to know about which one is best for your site, and perhaps more importantly, budget.

The importance of geotargeting whilst providing unique SEO-friendly iGaming content for your readers really can’t be overstressed, but we still try. International SEO best practices, right here.

FACT: Jamaica is the only country that doesn’t have red, white, or blue on its flag. Great, but what else can we tell you about flags? Well, enough to tell you why you should not be using these to indicate language preferences.

Backlinking has gone international, and so should your approach regarding how to do international SEO. We’ll also drop in on dofollow vs. nofollow.

As international SEO experts, we can’t leave without giving you a quick yet comprehensive how-to on international keyword research.

Have you ever been puzzled by the difference(s) between localization and internationalization? iGaming website localization strategies and guidance that maximize site traffic are just a click (or two) away.

International SEO for iGaming content and iGaming website localization strategies don’t need to be like playing blackjack in the dark.

For detailed international iGaming SEO tips, check out our blog post « Around the World in Eight Top Ways: The Checklist for International iGaming SEO in 2021 (and Beyond) » here:


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About Us:

Translation Royale is your one-stop-shop for iGaming translations. We take pride in providing high-quality online casino content writing, sports betting localization, and proofreading services not only to the iGaming industry but also to clients across a diverse range of industries.

At Translation Royale we’re passionate about what we do. Whether you’re a small or big player, an iGaming operator or an affiliate, we’ve got your content needs covered.

Whenever you entrust us with your content, you can expect the utmost attention to detail, professionalism, and on-time delivery every time.

Get your personalized quote today to see what our certified and native translators and writers can do for your business.


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