In SEO, we’re always advised to go for long tail keywords which generally have lower serarhc volume, consist of two or more phrases and most importantly, are easier to rank. But what many of you don’t know is that sometimes, the long-tail keywords you’re going after are not the right one.
I’ve divided long tail keywords int 2 categories, i.e. parent long tail keywords and children long-tail keywords. Both are long tail in nature, but parent keywords are generally grouped into head keywords and therefore, are more difficult to rank.
In this video, I show you how to identify the right type of keywords to go for and how to avoid the mistake picking up the wrong keywords, which may make you end up never ranking for the desire terms.
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