OpenMoves Review –PPC & SEO – B2B Lead Gen – Justworks

Justworks Inc is a fast growing PEO providing a SAAS platform for payroll, benefits, HR, and compliance to small businesses nationwide. The OpenMoves team was challenged with helping Justworks have a significant increase of qualified leads while reducing lead costs. We developed a comprehensive Paid Media strategy that optimized campaigns based on qualified leads (SQA) results within Justworks’s CRM. Our team leveraged Google AdWords, Facebook/Instagram, LinkedIn, Twitter, as well as Demand-Side Platforms and SEO.


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