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Direct Marketing & You (Pt. I) – David Foy – Agency59 Response




THE GIST: In PART I, JPtv meets Agency59 Response President David Foy. After initially entering the University of Guelph with an interest in Wildlife Biology, Foy decided on a complete 180 following first semester and finished his time off at U of G with an Honours B.A. in Management Economics (now a Bachelor of Commerce). Joining Agency59 Response in 1997, Foy quickly climbed to head hauncho becoming one of the youngest presidents at the tender age of 33. With over 25 years of advertising and direct marketing experience, Foy now oversees program planning and strategy for the company’s clients. He also has a mean serve on the ping pong circuit. In Part I, Foy sat down with us to discuss what exactly a typical day for a young go-getter like yourself may entail, what direct marketing is exactly, and some of his most rewarding and not so rewarding experiences. Sit down, kick off your shoes, and enjoy!

Click for Part II: http://www.youtube.com/watch?v=ZUkGNBCNGIk

MARKETING & ADVERTISING SERIES: This video is part of an in-depth and ongoing series by JPtv (Jobpostings Magazine) to explore the growing industry of marketing as a career path.

SHARING THE LOVE: A huge thank you to David Foy and Agency59 Response for sitting down and talking with us. You can learn more about David Foy at http://cta.agency59.ca/?author=6, and Agency59 Response at http://agency59.ca.

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SONG: ‘Erythronium’ courtesy of Grossbuster. For more, check out http://www.grossbuster.bandcamp.com

KUDOS: As seen on http://jobpostings.ca — your source for business trends, career advice and entry-level jobs — and in Jobpostings Magazine (Canada’s largest career lifestyle magazine for students).

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